AI readiness report · E-commerce platform
Shopify AI visibility report
Real scan of shopify.com · · one page, the homepage
Shopify's homepage scores 78 out of 100 (grade B) for AI readiness. Its strongest area is crawl access (100), and the biggest drag is token economics (0). The single most valuable fix, "cut the token cost of reading this page", is worth about 10 points on its own.
Hidden from AI crawlers
4%
of the text people see only appears after JavaScript runs
Reading cost
232×
~173,391 tokens of HTML for ~749 tokens of content
Structured data
1
valid schema.org entity in the raw HTML
AI crawlers blocked
0 of 11
named AI agents shut out by robots.txt for this page
Six pillars
Where the points go
Each pillar is scored 0 to 100 by fixed rules and weighted into the total. How scoring works
What we found
What we would change first
- CriticalToken economics-95 pts
Reading this page costs an agent ~173,391 tokens for ~749 tokens of actual content, a ~231× cost multiplier (100% markup, scripts, and boilerplate).
~173,391 raw tokens vs ~749 content tokens, ~231× cost multiplier
- CriticalToken economics-20 pts
~173,391 tokens exceeds many agents' per-page budget outright, the page risks being truncated or skipped.
~173,391 tokens in the raw HTML (threshold: 100,000)
- CriticalActionability-12 pts
3 distinct call(s)-to-action exist only in the JS-rendered DOM, absent from the raw HTML, so agents working from the source are likely to miss them.
"accept all", "reject", "why we build shopify" (2×)
- CriticalMachine facts
2 price(s) are visible to humans but have no Product/Offer structured data, agents cannot reliably quote them.
$4, $5
Person vs AI crawler
Text people see that AI crawlers do not
2 of 49 text blocks on the rendered page are missing from the raw HTML that GPTBot, ClaudeBot and PerplexityBot receive. A few of them:
- “Accept all Reject Shopify and our partners use cookies and other technologies to personalize your experience, show you personalized ads, and perform analytics.”
- “See our Cookie Policy.”
Fix plan
The fixes worth the most points
Ranked by how much each one alone would lift the score, as computed by the engine for this page.
- 01Cut the token cost of reading this pagedev required+10
- 02Serve your full content in the initial HTMLdev required+3
- 03Back 2 visible price(s) with Product/Offer structured data1 hr+3
- 04Use one consistent name in the title, H1 and structured data5 min+1
- 05Give agents concrete facts to cite1 hr+1
How this report was made
One automated scan of https://www.shopify.com/ on 3 October 2026, with the same engine (v0.3.0) as the free Siteiz scan. We fetched the page twice: as raw HTML, the way AI crawlers receive it, and rendered in a real browser, the way people see it. Scores are deterministic rules, not an AI opinion. Sites change, so this is a snapshot of that day. Methodology
How does your site compare?
Run the same scan on your own page. Free, about a minute, with your score and the fixes worth the most points.