74Grade C
Score 74 out of 100, grade C

HubSpot's homepage scores 74 out of 100 (grade C) for AI readiness. Its strongest area is visibility (100), and the biggest drag is token economics (0). The single most valuable fix, "serve your full content in the initial html", is worth about 12 points on its own.

Hidden from AI crawlers

0%

of the text people see only appears after JavaScript runs

Reading cost

127×

~160,922 tokens of HTML for ~1,266 tokens of content

Structured data

3

valid schema.org entities in the raw HTML

AI crawlers blocked

0 of 11

named AI agents shut out by robots.txt for this page

HubSpot homepage as a person sees it, captured 3 October 2026
What people see, rendered in a real browser at 1280 px on 3 October 2026

Six pillars

Where the points go

Each pillar is scored 0 to 100 by fixed rules and weighted into the total. How scoring works

Visibility· 30%100
Actionability· 20%34
Machine facts· 20%95
Crawl access· 15%90
Token economics· 10%0
Citability· 5%90

What we found

What we would change first

  • CriticalToken economics-83 pts

    Reading this page costs an agent ~160,922 tokens for ~1,266 tokens of actual content, a ~127× cost multiplier (99% markup, scripts, and boilerplate).

    ~160,922 raw tokens vs ~1,266 content tokens, ~127× cost multiplier

  • CriticalActionability-59 pts

    157 of 160 unique rendered links have no equivalent href in the raw HTML, they only become followable after JavaScript rendering, so crawlers that skip it will miss them.

    "日本語" → https://www.hubspot.jp/?hubs_content=www.hubspot.com/&hubs_… | "Deutsch" → https://www.hubspot.de/?hubs_content=www.hubspot.com/&hubs_… | "Español" → https://www.hubspot.es/?hubs_content=www.hubspot.com/&hubs_… | "Português" → https://br.hubspot.com/?hubs_content=www.hub…

  • CriticalToken economics-20 pts

    ~160,922 tokens exceeds many agents' per-page budget outright, the page risks being truncated or skipped.

    ~160,922 tokens in the raw HTML (threshold: 100,000)

  • CriticalActionability-4 pts

    1 distinct call(s)-to-action exist only in the JS-rendered DOM, absent from the raw HTML, so agents working from the source are likely to miss them.

    "manage cookies"

Fix plan

The fixes worth the most points

Ranked by how much each one alone would lift the score, as computed by the engine for this page.

  1. 01Serve your full content in the initial HTML+12
  2. 02Cut the token cost of reading this page+10
  3. 03Use one consistent name in the title, H1 and structured data+1
  4. 04Declare your sitemap in robots.txt+1

How this report was made

One automated scan of https://www.hubspot.com/ on 3 October 2026, with the same engine (v0.3.0) as the free Siteiz scan. We fetched the page twice: as raw HTML, the way AI crawlers receive it, and rendered in a real browser, the way people see it. Scores are deterministic rules, not an AI opinion. Sites change, so this is a snapshot of that day. Methodology

How does your site compare?

Run the same scan on your own page. Free, about a minute, with your score and the fixes worth the most points.

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